Ben Khoshabeh is the Account Strategist for AdLux, Australia’s leading independent search advertising network. As an experienced search marketing specialist, Ben has significantly
contributed to the explosive growth of AdLux, which now generates traffic of over 1 billion unique targeted searches every month.
Ben’s expertise in Search Engine Marketing (SEM) has been an invaluable asset for AdLux, where he is responsible for working with clients to maximise their search marketing spend
through targeted PPC advertising solutions. Ben works with a diverse client base to strategise and optimise their online advertising campaigns, manage account structure and provide
personalised customer service to the growing AdLux client base. Ben has been instrumental in helping drive revenue growth for AdLux and their clients who include some of Australia’s leading media agencies and blue chip companies.
Prior to working with Adlux, Ben worked with Excite Digital Media (EDM) as Search Marketing
Specialist. During his time with EDM the business was included in the BRW Fast Starters for
2009. Ben’s role at EDM included the management of large scale PPC campaigns across
multiple platforms including Google AdWords, Yahoo Search Marketing, MSN Ad Center, ASK,
LookSmart and Miva amongst others.
Ben has a Bachelor of Business, Marketing / Management Consulting from the University of
Technology, Sydney and a Bachelor of Business, Innovation and Technology Management from
Ryerson University.
Ben’s Specialties: Digital and Online Marketing – SEM/PPC, market research, planning and
strategy, site monetisation, search feed syndication, content development and copy writing,
landing page optimisation, branding, email marketing, web analytics.
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